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Surface.ai SEO Analysis

Live report for Surface.ai — on-page score 89% and AI visibility 44%, across 63 checks.

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https://surface.ai
Surface.ai
Live screenshot unavailable — the site may block automated browsers. The full report below is still accurate.
SEOVally

SEO Report Full technical & on-page analysis of Surface.ai

Score guide 80–100% · Pass 50–79% · Warning <50% · Critical
On-Page SEO Score
89
SEO Score
0 Critical 2 Warnings 6 Sections
🤖 AI Visibility Score
44
AI Score
3 Critical 1 Warnings 5 Categories
🎯 Priority Fixes
📋 Page Snapshot
Open Surface.ai ↗
Title
Surface: The AI People Intelligence Platform for HR Teams
Meta description
Unify your people data, benchmark against peers, and turn insight into finished work — the AI people intelligence platform built for modern HR teams.
H1 heading
Build the AI-Native People Team
Word count
1,592 words
Internal / External links
52 / 10
Response time
0.33 sec
File size
400.4 KB
Language
en-US
📊 On-Page SEO Checks Tap a section to expand its individual checks.
Meta Data 12 passed
100% ▶
✓
Title Very important 3/3
iThe page title is: Surface: The AI People Intelligence Platform for HR Teams
✓The length of the page title is perfect. (328 pixels out of 580 max pixel length)
✓There are no duplicate words in the title.
✓
Meta description Very important 2/2
iThe meta description is: Unify your people data, benchmark against peers, and turn insight into finished work — the AI people intelligence platform built for modern HR teams.
✓The length of the meta description is perfect. (678 pixels out of 1000 max pixel length)
✓
Crawlability Very important 1/1
✓There are no problems in accessing the page.
✓
Canonical link Important 2/2
iCanonical URL: https://surface.ai/
✓There is a valid canonical link specified.
✓
Language Low 4/4
iThe following language is defined in the HTML code: en-US
✓Language detected in text: en
iServer location could not be determined in single-URL mode.
✓
Alternate/hreflang links Low 1/1
iThere are no alternate links specified on this page.
✓
Other meta tags Low 2/2
iThere is no rel=next meta tag on this page.
iThere is no rel=prev meta tag on this page.
✓
Domain Low 3/3
✓The domain is not a subdomain.
✓The domain length works well.
✓The domain name does not contain any non-Latin characters.
✓
Page URL Low 3/3
✓No parameters were found in the URL.
✓No session ID was found in the URL.
✓The URL does not have too many subdirectories.
✓
Charset encoding Low 1/1
✓The charset encoding (UTF-8) is set correctly.
✓
Doctype Nice to have 2/2
✓The doctype HTML 5 is set correctly.
✓The doctype is placed first in the HTML code.
✓
Favicon Nice to have 1/1
✓The favicon is linked correctly.
Page Quality 6 passed 1 warning 1 failed
85% ▶
!
Content Very important 9/11
✓The word count of 1592 words is fine.
i22.9% of the text are stop words.
✓Keywords used in the page title are also used in the page content. That's good!
✓Keywords from the page title are used in H1 headings.
✓134 paragraphs (text blocks) were found on this page.
✓The text content is perfect.
✓No placeholder texts or images were found.
✓55 duplicate paragraph(s) detected.
✓The average sentence length of 15.23 words is good.
✓
Frames Very important 1/1
✓This page does not use a frameset.
✓
Mobile optimization Low 2/2
✓A viewport (width=device-width, initial-scale=1) is provided.
✓One or more Apple Touch icons are specified.
✓
Strong and bold tags Low 1/1
✓The usage of strong and bold tags is perfect (1 tags, recommended max ~31).
✗
Image SEO Low 0/1
✗45 of 61 images are missing ALT text.
✓
Social media Nice to have 1/1
✓Open Graph tags are properly configured for social sharing.
✓
Additional markup Nice to have 1/1
✗No additional page markup was found.
✓
HTTPS Low 2/2
✓This page uses HTTPS to protect the privacy and integrity of information exchanged.
✓All included files are also transferred via HTTPS.
Page Structure 1 passed 1 failed
67% ▶
✓
H1 heading Very important 2/2
✓The H1 heading is perfect: "Build the AI-Native People Team"
✗
Headings Important 0/1
iThe heading structure has hierarchy issues (e.g., H1 followed directly by H3).
✓Heading levels used: H1, H2, H2, H2, H2, H2, H4, H2, H3, H3
Server Configuration 1 passed 2 warnings
67% ▶
!
HTTP redirects Very important 1/2
iThe page redirects from https://surface.ai to https://surface.ai/
✓The redirect of URLs with www and non-www subdomain is configured correctly.
✓
HTTP header Important 2/2
✓No X-Powered HTTP header is sent.
✓This page uses compression for data transfer.
!
Performance Low 1/2
✓The HTML page response time of 0.33 seconds is below the target of 0.4 seconds.
!The file size of the HTML document is large (400.4 kB). Consider optimizing.
External Factors 1 passed
100% ▶
✓
Backlinks Very important 4/4
iBacklink data requires external API access. Full analysis available in the crawler app.
iThis page appears to have links from other websites.
iFor complete backlink analysis, use the dedicated Backlink Checker tool.
iBacklink quality and quantity affect domain authority and rankings.
🤖 AI Crawler Friendliness How well AI search engines & crawlers can access your content.
AI Bot Access Status — robots.txt
BotRobots.txt StatusDetail
OpenAI GPTBot✅ Allowed
OpenAI ChatGPT-User✅ Allowed
Anthropic ClaudeBot✅ Allowed
Anthropic Claude-Web✅ Allowed
PerplexityBot✅ Allowed
Common Crawl CCBot✅ Allowed
Google Extended✅ Allowed
Apple Applebot-Extended✅ Allowed
Amazon Amazonbot✅ Allowed
iAll AI bots have access (allowed or not mentioned = default allowed).
✓Googlebot and AI bots have consistent access policies.
✗No llms.txt found. Add one at /llms.txt with H1 heading and site description links.
✓No AI-restrictive meta tags (noai, noimageai).
Why 38%? Page appears server-side rendered. All content directly accessible to AI crawlers.
✓Page appears server-side rendered. All content directly accessible to AI crawlers.
iOnly 0/18 headings have extractable answers. AI systems favor pages where each section answers its heading.
✗Q&A-style content found but not structured. Add FAQPage schema for better AI extraction.
iLow text density: 2.7%. Mostly code/scripts — little extractable text for AI.
Why 50%? No RSS/Atom feed found. Consider adding one for bot-consumable content.
✗No RSS/Atom feed found. Consider adding one for bot-consumable content.
✗No IndexNow support. Consider implementing for faster indexing.
✓XML sitemap found. Helps AI crawlers discover and prioritize pages.
✓Content licensing signal detected. Clear licensing helps AI determine usage rights.
✓HTTPS enabled. Secure connections preferred by AI crawlers.
Why 17%? Page type: faq. No recommended schemas found. Add: FAQPage, Organization, WebPage
✗Page type: faq. No recommended schemas found. Add: FAQPage, Organization, WebPage
✗No JSON-LD found. Add structured data for AI comprehension.
✗No schema to validate against page content.
Why 14%? No author byline or Person schema. Add visible author + JSON-LD Person for E-E-A-T.
✗No author byline or Person schema. Add visible author + JSON-LD Person for E-E-A-T.
✗No publication/update date found. Add visible dates + schema datePublished/dateModified.
i8 outbound links but none from highly authoritative domains (.edu, .gov, Wikipedia).
✗No Organization/LocalBusiness schema. Add brand entity markup for AI systems.
🧭 Deep SEO Audit 16 weighted categories · computed natively, no third-party API.
79/100
54
Internal Links
8
External Links
61
Images
0 KB
Images Size
2
Scripts
0 KB
Scripts Size
10,591
Text Size
2.58%
Text Ratio
📊 Audit Categories
16 weighted categories · click a category to expand its full row of checks.
✓
Title Tag Present PASS
Title tag found: "Surface: The AI People Intelligence Platform for HR Teams"
✓
Title Tag Length PASS
Title length is 57 characters (good)
✓
Meta Description Present PASS
Meta description found (149 chars)
✓
Meta Description Length PASS
Meta description is 149 characters (good)
✓
Canonical URL Present PASS
Canonical URL found: https://surface.ai/
✓
Canonical URL Valid PASS
Canonical URL is valid: https://surface.ai/
✓
Viewport Meta Tag PASS
Viewport meta tag found
✓
Favicon Present PASS
Favicon found
✓
H1 Tag Present PASS
H1 found: "Build the AI-Native People Team"
✓
Single H1 Tag PASS
Page has exactly one H1 tag
✓
Robots Meta Directives PASS
No restrictive robots directives found
✓
No Snippet Blocking PASS
Page allows search snippets
!
Canonical Header Validation WARN
Canonical found in multiple sources: link tag, og:url
✓
Conflicting Canonical URLs PASS
At most one canonical source found
!
Canonical Not Pointing to Homepage WARN
This is the homepage
✓
Canonical Protocol Match PASS
Canonical protocol matches page protocol
✓
Canonical Loop Detection PASS
Canonical is self-referencing
✓
Canonical and Noindex Conflict PASS
Page does not have noindex directive
✗
Text-to-HTML Ratio FAIL
Text-to-HTML ratio is 2.7% (minimum 10% recommended)
✓
Meta Description Pixel Width PASS
Meta description may be truncated in SERPs: ~883.6px (max 920px recommended)
✓
Word Count PASS
Page has 1601 words (300+ recommended for strong topic coverage)
✓
Keyword in Title PASS
Primary keyword "people" in title
✓
Keyword in First 100 Words PASS
Primary keyword appears in the first 100 words
✓
Paragraph Structure PASS
Page has 134 paragraph(s) (4+ recommended)
✓
Average Sentence Length PASS
Average sentence length is 18.7 words (<=20 recommended)
✓
Stop Word Ratio PASS
Stop words make up 15.9% of the text
✓
Filler Text PASS
No filler or placeholder text detected
✓
Text Size PASS
Text size is 10961 characters
✓
Multiple Content Sections PASS
Page content is organized into sections
✓
Keyword Cannibalization Risk PASS
Single page analysis — no cannibalization detected
✗
DOM Size FAIL
DOM has 1519 elements (recommended: <800)
✓
Render-Blocking Resources PASS
No render-blocking scripts in <head>
✓
Preconnect Hints PASS
Preconnect hints checked
✓
Text Compression PASS
Compression enabled (br)
✗
Page Weight FAIL
HTML is 400.4KB (recommended: <100KB)
✓
Brotli Compression PASS
Brotli compression detected
!
Minify Inline JS WARN
1 inline <script> block(s) appear unminified
✓
Inline JS Size PASS
4KB inline JS (recommended: <50KB)
!
HTTP/2+ Support WARN
No alt-svc header found (HTTP/3 may not be supported)
✓
Initial Server Response PASS
Main document took 329ms to respond (recommended: <800ms)
✓
CSS Resource Count PASS
0 stylesheet(s)
✓
JavaScript Resource Count PASS
2 external script(s)
✓
Resource Cache Headers PASS
Cache-Control header present
!
LCP Image Hints WARN
LCP image hints require full rendering — check largest above-fold image has width/height and priority hints
✓
Minified CSS PASS
Inline styles appear compact
!
Image Lazy Loading WARN
61 below-fold image(s) missing loading="lazy"
ElementValueIssue
imagehttps://framerusercontent.com/images/59Kh1mIt45yuQQNZUNzl5R5fDI.svg?width=97&height=35missing loading="lazy"
imagehttps://framerusercontent.com/images/59Kh1mIt45yuQQNZUNzl5R5fDI.svg?width=97&height=35missing loading="lazy"
imagehttps://framerusercontent.com/images/59Kh1mIt45yuQQNZUNzl5R5fDI.svg?width=97&height=35missing loading="lazy"
imagehttps://framerusercontent.com/images/XjhtenDj6DVSvHMwiH04EKINx0I.png?width=3754&height=217missing loading="lazy"
imagehttps://framerusercontent.com/images/XjhtenDj6DVSvHMwiH04EKINx0I.pngmissing loading="lazy"
!
Image Filename Quality WARN
12 image(s) with non-descriptive filenames
ElementValueIssue
imagehttps://framerusercontent.com/images/59Kh1mIt45yuQQNZUNzl5R5fDI.svg?width=97&height=35non-descriptive filename
imagehttps://framerusercontent.com/images/59Kh1mIt45yuQQNZUNzl5R5fDI.svg?width=97&height=35non-descriptive filename
imagehttps://framerusercontent.com/images/59Kh1mIt45yuQQNZUNzl5R5fDI.svg?width=97&height=35non-descriptive filename
imagehttps://framerusercontent.com/images/83d4Eh80Ovj3wB8iPAszhW2XPh0.svgnon-descriptive filename
imagehttps://framerusercontent.com/images/1YehzMy1HSQkHiYGQIuYhYkJPC8.pngnon-descriptive filename
✗
Alt Text Present FAIL
45 image(s) missing alt text
ElementValueIssue
imagehttps://framerusercontent.com/images/XjhtenDj6DVSvHMwiH04EKINx0I.png?width=3754&height=217missing alt
imagehttps://framerusercontent.com/images/83d4Eh80Ovj3wB8iPAszhW2XPh0.svgmissing alt
imagehttps://framerusercontent.com/images/hBB80FnoEfh1dNftadMBwaBO9CU.pngmissing alt
imagehttps://framerusercontent.com/images/FIYL6E9ZoeSWOVk5jRc6iSDVYQ.pngmissing alt
imagehttps://framerusercontent.com/images/wAKfesRV6uFUDHdNhSot4CTwtg.pngmissing alt
✓
Alt Text Quality PASS
Alt text is descriptive
!
Explicit Dimensions WARN
24 image(s) missing width/height attributes (causes layout shift)
!
Next-Gen Formats WARN
0/61 images use WebP/AVIF
✓
Decorative Images PASS
Decorative images with empty alt are correctly marked
!
Image Count WARN
61 images on the page (20+ can hurt load time)
!
Oversized Images WARN
Image byte sizes require full download; check for images displayed smaller than their natural size
✓
Responsive Images PASS
Responsive srcset used
✓
Image Links PASS
Linked images checked
!
Duplicate Image Alt WARN
Check for repeated identical alt text across images
✓
HTTPS Enabled PASS
Served over HTTPS
✓
HSTS Header PASS
Strict-Transport-Security header present
!
Content Security Policy WARN
No Content Security Policy found
!
X-Frame-Options WARN
Missing X-Frame-Options header (clickjacking risk)
!
External Links Security WARN
8 external link(s) with target="_blank" missing rel="noopener"
ElementValueIssue
linkhttps://www.linkedin.com/company/paradigm-strategy-inc./missing rel="noopener"
linkhttps://www.paradigmiq.commissing rel="noopener"
linkhttps://www.paradigmiq.com/privacy-policymissing rel="noopener"
linkhttps://trust.paradigmiq.com/missing rel="noopener"
linkhttps://www.linkedin.com/company/paradigm-strategy-inc./missing rel="noopener"
!
Permissions Policy WARN
Missing Permissions-Policy header
!
Referrer Policy WARN
Missing Referrer-Policy header
✓
Mixed Content PASS
No mixed content
✓
Secure Cookies PASS
Cookie security reviewed
!
Subresource Integrity WARN
No Subresource Integrity (SRI) attributes detected
✓
X-Content-Type-Options PASS
X-Content-Type-Options: nosniff present
!
Server Header Disclosure WARN
Server header discloses: cloudflare
!
Clickjacking Protection WARN
No clickjacking protection detected
✓
HTTPS Redirect PASS
HTTP traffic redirects to HTTPS
!
Interactive Element Labels WARN
7 interactive element(s) lack discernible text
ElementValueIssue
a./no discernible text
a./no discernible text
a./no discernible text
buttonno discernible text
buttonno discernible text
✓
Form Input Labels PASS
All form inputs have associated labels
!
Skip Navigation Link WARN
No skip-to-content link found among the first links in the page
✗
Heading Order FAIL
Heading levels skip (e.g., H1 → H3)
✓
HTML Lang Attribute PASS
<html> lang attribute: en-US
✓
Image Alt Attributes PASS
All images have alt attributes
✓
Link Names PASS
Links have discernible names
✓
ARIA Usage PASS
ARIA attributes appear valid (static analysis)
!
Color Contrast WARN
Automatic contrast checking requires rendering — verify text meets 4.5:1 contrast
✓
Focus & Tabindex PASS
No tabindex > 0 used
✓
Touch Targets PASS
Interactive targets reviewed for sufficient size
!
Landmark / Main Region WARN
No <main> landmark found
✗
Structured Data Present FAIL
No structured data found
✗
Structured Data Valid JSON FAIL
No structured data to validate
✗
Schema Type Present FAIL
No schema types detected
✗
Required Schema Fields FAIL
No schemas to check
!
FAQ Schema WARN
No FAQPage schema found
!
Organization Schema WARN
No Organization schema found
!
WebSite Search Schema WARN
No WebSite SearchAction schema found
✓
og:title PASS
og:title — "Surface: The AI People Intelligence Platform for HR Teams"
✓
og:description PASS
og:description — "Unify your people data, benchmark against peers, and turn insight into finished work — the"
✓
og:image PASS
og:image — https://framerusercontent.com/assets/Hcdd2G4mV5nokhm3cBjnGms8GKQ.png
✓
og:url PASS
og:url — https://surface.ai/
✓
og:type PASS
og:type — website
!
og:site_name WARN
Missing og:site_name
✓
twitter:card PASS
twitter:card — summary_large_image
✓
twitter:title/image PASS
twitter:title and twitter:image set
!
Social Share Buttons WARN
No social media share buttons or links detected
!
Contact Page Link WARN
No link to a contact page found
✓
Author Byline PASS
Author byline detected
!
Author Expertise Signals WARN
No author expertise signals found (bio, credentials)
✓
Content Dates PASS
Publication/modification date found
!
Physical Address WARN
No physical address found
!
Trust Signals WARN
No trust signals detected (badges, reviews, certifications)
✓
About Page Link PASS
About page referenced
✓
Privacy Policy Link PASS
Privacy policy linked
!
Terms of Service Link WARN
No terms of service link found
!
Reviews & Testimonials WARN
No reviews or testimonials section
✓
Cited Sources PASS
Content cites sources
✓
Professional Credentials PASS
Professional credentials mentioned
!
Consistent NAP WARN
Verify business name/address/phone consistency across pages
✓
E-E-A-T Content Depth PASS
Content depth supports topical authority
!
URL Slug Keywords WARN
Homepage URL — no slug to check
✓
No Stop Words in URL PASS
No stop words found in URL
✓
No Uppercase in URL PASS
URL path is lowercase
✓
No Underscores in URL PASS
URL uses hyphens (not underscores)
✓
No Double Slash in Path PASS
No double slashes in URL path
✓
No Spaces in URL PASS
No spaces in URL
✓
No Non-ASCII in URL PASS
URL uses ASCII characters only
✓
URL Length PASS
URL is 19 characters (good)
✓
No Repetitive Path Segments PASS
No repeated URL segments
✓
URL Parameters PASS
No query parameters
✓
No Session IDs in URL PASS
No session IDs in URL
✓
No Tracking Parameters PASS
No tracking parameters in URL
✓
No Internal Search URLs PASS
Not a search results page
!
Readable Font Size WARN
15 element(s) with inline font-size below 12px
✓
Viewport Uses device-width PASS
Viewport uses width=device-width
✓
Single Viewport Tag PASS
Single viewport meta tag
✓
No Intrusive Interstitials PASS
No intrusive interstitials detected (static analysis)
✓
No Horizontal Scroll PASS
No major horizontal scroll issues detected (static analysis)
✓
Single Title Element PASS
1 <title> element found
✓
HTML Doctype PASS
HTML doctype declared
✓
Charset Declared PASS
Character encoding declared
✓
Meta Refresh PASS
No meta refresh redirect
!
Duplicate IDs WARN
9 duplicate ID(s): undefined-foi4kp, undefined-1u00r04, undefined-8pnh7d
✓
Obsolete Tags PASS
No obsolete HTML tags
✓
Inline Event Handlers PASS
No inline event handlers
✓
Tag Balance PASS
Document parses without structural warnings (BeautifulSoup)
✓
Case Consistency PASS
HTML tag case is consistent
✓
No Meta Refresh Redirect PASS
No meta refresh redirect
✓
No JavaScript Redirect PASS
No JavaScript redirects detected
✓
No HTTP Refresh Header PASS
No HTTP Refresh header
✓
Redirect Type PASS
HTTP 200 — no redirect
✓
No HTTP Resource URLs on HTTPS PASS
All resources use HTTPS
!
llms.txt Reference WARN
No llms.txt reference found — consider adding one for AI discoverability
✓
AI Crawler Access PASS
AI crawlers allowed in robots.txt
!
Structured Data for AI WARN
No structured data for AI comprehension
✓
Content Extractability PASS
1601 words of extractable text
!
Semantic HTML WARN
No semantic landmarks detected
✓
HTML Lang Attribute PASS
Lang attribute: en-US
!
Hreflang Tags WARN
No hreflang tags (single-language site)
✓
No Hreflang on Noindex Pages PASS
No hreflang on noindex pages
!
Hreflang Self-Reference WARN
No hreflang tags to check
📐 Heading Structure
The H1–H6 hierarchy found on this page.
H11 found
  1. Build the AI-Native People Team
H210 found
  1. One intelligence layer across every signal
  2. Where intelligence meets action
  3. Expert judgment built in
  4. Expert judgment built in
  5. Expert judgment built in
  6. Boost talent density. Unlock productivity. Accelerate performance.
  7. Built for leaders who know the team is the strategy
  8. Your data stays yours
  9. Ready to build the people team of the future?
  10. Ready to build the people team of the future?
H34 found
  1. Preventable attrition.
  2. Consulting fees avoided.
  3. Performance unlocked.
  4. Faster decisions.
H43 found
  1. Return on intelligence
  2. In their words
  3. Security & Privacy
📣 Social Media Preview
How the page appears when shared on social and search.
Meta TagValue
og:descriptionUnify your people data, benchmark against peers, and turn insight into finished work — the AI people intelligence platform built for modern HR teams.
og:imagehttps://framerusercontent.com/assets/Hcdd2G4mV5nokhm3cBjnGms8GKQ.png
og:site_name—
og:titleSurface: The AI People Intelligence Platform for HR Teams
og:typewebsite
og:urlhttps://surface.ai/
twitter:cardsummary_large_image
twitter:descriptionUnify your people data, benchmark against peers, and turn insight into finished work — the AI people intelligence platform built for modern HR teams.
twitter:imagehttps://framerusercontent.com/assets/Hcdd2G4mV5nokhm3cBjnGms8GKQ.png
twitter:titleSurface: The AI People Intelligence Platform for HR Teams
🧾 Page Details
FactorValueStatus
Page Title Surface: The AI People Intelligence Platform for HR Teams Optimized
Meta Description Unify your people data, benchmark against peers, and turn insight into finished work — the AI people intelligence platform built for modern HR teams. Optimized
H1 Tag Build the AI-Native People Team Optimized
Word Count 1,592 Good
Internal Links 52 Connected
External Links 10 Outbound
Images 61 Visual
Canonical URL https://surface.ai/ Set
Response Time 329.43ms Fast
HTTPS Yes Secure
Structured Data None No Schema
Charset UTF-8 Set
Favicon Yes Present
🧰 Run More Checks on Surface.ai
🔑 Keyword CheckerKeyword placement, density & intent 🔗 Backlink CheckerLink profile & anchor text 🔀 Redirect CheckerRedirect chains & status codes 🤖 AI-Friendly CheckerDeep AI-crawler readiness audit ✂️ SERP Snippet GeneratorGoogle & Bing previews
Report generated by SEOVally — free SEO checker. Scores are estimates for guidance only.
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